BY EMILY MAY
When I became ED of Hollaback! last year I was 29 and was terrified. Everyone told me it was impossible to launch a nonprofit in a recession, especially one with a atypical model addressing a rarely-discussed issue. I knew no one with big money (our biggest donor to date I met in line for the bathroom), and went for 8 months with no salary living off of my nonprofit-work’s savings to bring it to life. Today Hollaback! is alive and well thanks to sweat, tears, and kickass volunteers, and I want to show other folks (especially those uncomfortable with traditional leadership models because they’ve traditionally been used to oppress them) that it’s not only possible, it’s critical that we step up if we are going to create a world that we want to live in. And what better way to do this than through a webseries?
Enter Up and UP. In the words of founder Kristen Dolle,
“Up and UP is a webseries about the revolution that’s taking place in New York City, where extraordinary, young women are building businesses and leading movements to shape a better world. These girls bring a new generation of icons to the mix of Gloria’s, Arianna’s and Hillary’s. I believe these girls have the power to create a new culture of cool around awesome women, women who are using their intelligence to both generate revenue and improve the state of the world. This content is desperately needed in a male- dominated media landscape and serves as an excellent vehicle for these young women to get their messages out to the broadest audience.”
I met Kristen Dolle, the creator of Up and UP, last year and immediately loved her compelling vision. We need to present people with alternative views of leadership — and we need to start to undo some of the media’s less-than-compelling representations of women. I think this project accomplishes both. But it won’t accomplish either unless it gets funded.