HollabackLDN lauched today, giving London a badass response to street harassment. The project is led by Julia Gray and Sharmadean Reid, a fearless and fashion-forward duo. Sharmadean is also the founder of WAH-Nails, a self proclaimed “badass nail shop” in London that is also located in the famous TopShop. That’s a lot of badass, but what can I say — Julia and Sharmadean are pretty badass ladies.
If you crack open a history book you will see that much of the domestic violence movement happened in salons. Think about it: you are surrounded by friendly, chatty women, you go to the salon more than you go to the doctor, and it takes getting pretty up close and personal to get that perfect ‘do. Street harassment is on a spectrum of violence against women. It carries many of the same traits, and many of the same solutions. So when we heard that the street harassment movement was happening in a nail shop we thought: BEAUTIFUL.
HollabackLDN is giving the “wankers” a run for their money and showing Londoners that they have the right to feel safe, confident, and sexy (for inspiration on the sexy, check out WAH-nails beautiful nail art). When the team first hatched the idea to launch HollabackLDN, Sharmadean said in a conversation with me, “2009 I launched the nail shop, 2010 is all about the girls. I want empower girls, and get them to stop being scared of themselves.” That’s exactly what they are doing, one hollaback at a time.
Check out HollabackLDN and if you live in London, contact them to see how you can get involved!